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How To Post Effectively On IGTV

Ruslan Galba - November 13, 2019 - 0 comments

How To Post Effectively On IGTV

How To Post Effectively On IGTV 🏆

Courtesy of @davetalas

The Instagram algorithm likes videos. But regular feed posts can only be up to 60 seconds long and provide you no audience retention insights.

But on IGTV, we can post up to 10 minute-long videos (60 minutes if verified profile), so here I propose a way to utilize this platform.

When editing your video, think about how it will be consumed, and position your content contextual to that.

Full Video Size  1080x1920
4x5 Gets shown in feed  1080x1350
After 60 seconds, people must go to IGTV
The explore thumbnail is only |X|  1080x1080
Position elements wisely
Posting inside IGTV (look picture)
Want to dive deeper?  I write articles on Medium about Instagram growth and content strategy. Check the link in my bio!  Thanks!

6 useful marketing tools:

Crello — free graphic design editor that helps create images for social media, print and other web-based graphics.

HypeAuditor — empowers users to analyze any Instagram account for insights on audience quality and authenticity of engagement

TubeBuddy — the premier YouTube channel management and video optimization toolkit.

Funnelytics — the best funnel mapping software available to marketers and entrepreneurs today.

Notion — is a note-taking and collaboration application with markdown support that also integrates tasks, wikis, and databases.

Manychat — Messenger bot platform for marketing, E-commerce, and support.

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