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Product Design vs Service Design. What the difference?


Ruslan Galba - July 26, 2019 - 0 comments

Service Design vs Product Design

Let’s compare Product Design with Service Design

Product design: Product designers create a “thing.” The output is “what”.⠀

Service design: Service designers create an ecosystem that supports how people interact with a business, technology and each other. The output is “how”.

It is easy to see how closely tied service design and product design and people working in UX often use the terms synonymously as both are correct in many circumstances. It is possible for someone to be doing UX design, product design, and service design all at the same time.

In any case, we prepared a couple of examples that exemplifies what service design is.

Courtesy of @morejanda & @uxbites

Don’t miss curated business and growth tips @deenoize

Product design: Product designers create a “thing.” The output is a “what”.⠀Service design: Service designers create an ecosystem that supports how people interact with a business, technology and each other. The output is a "how".Airbnb. 5 million properties for rent, but owns none of them. That's service designUber. World's largest taxi company, but owns no cars.That's service design.Apple Music. 50 million listeners, but doesn't record any music. That's service design.

If you want to add any other examples or thoughts – leave the comment below.

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