The right way to market an E-commerce store 🚀
Courtesy of @avenixmedia
There are multiple components that go into a successful e-com ad campaign.
These principles apply to any sales page where the ultimate goal is to get the website to buy your product.
You have to keep in mind that a lot of your store visitors will leave your website without taking any kind of action.
It is your job to retain those visitors as much as possible. Retargeting does wonders in this case, exposing your brand and products to abandoners, enticing to complete their purchase.
The least you can do is capture their email by offering them something of value (ex: discount). This opens doors for sales because if you got them to commit their email, you can get them to buy.
Implement these marketing tips into your own campaigns, and share with us how much better your store is doing!
Bonus — 8 useful tools for everyday usage:
Emailoctopus — an email marketing service for users of the cloud-based email-sending service Amazon SES. Its features include app integrations, blog automation, responsive templates, real-time analytics, and more.
Manychat — visual bot builder for Facebook Messenger with broadcasts, analytics, scheduled posting and many other features!
Crello — free graphic design editor that helps create images for social media, print and other web-based graphics.
Funnelytics — the best funnel mapping software available to marketers and entrepreneurs today.
Kinsta — Premium WordPress Hosting for Everyone. Kinsta’s managed WordPress hosting service helps you take care of all your website needs.
Integromat — is a powerful automation tool that connects your apps and services to work smarter, not harder.
Webflow — all-in-one web design tool that allows users to design, build, and launch responsive websites visually.
FlowKit — allows designers to create frighteningly fast user flows within Sketch and Figma.
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